Question from Reddit user:
How to integrate Wise payments with HubSpot?
Is there any integrations available?
Answer from Nabil:
The short answer is:
You are correct – there is no native, direct integration between Wise and HubSpot.
While a simple middleware like Zapier can handle basic contact creation, for accurate, reliable, and real-time payment tracking, the most efficient and cost-effective solution is a custom integration using the HubSpot API and the Wise API.
This combination allows you to automatically create payment records in HubSpot’s Commerce Hub every time a payment or transfer succeeds in Wise, giving your sales and finance teams a single, unified view of customer payment status without manual data entry.
The long answer is:
Since Wise is primarily a platform for multi-currency accounts and international transfers, and HubSpot is a CRM/Sales platform, the native connection isn’t available.
Simple connection methods, like using Zapier or HubSpot Operations Hub, can sometimes trigger a HubSpot workflow when an action happens in Wise, but they often struggle to reliably handle the detailed financial data required for true payment tracking.
The excellent solution is to treat the two platforms as interconnected databases and connect them directly using their powerful APIs.
The Wise API allows you to monitor your account balances, retrieve statements, and track the status of transfers.
Critically, the HubSpot API includes a specific Payments API designed for tracking payment data that represents revenue received outside of HubSpot’s own payment processors (like Stripe).
Your integration would work by setting up a secure, server-side environment – potentially managed through Google Tag Manager and hosted on Stape or Google Cloud Platform – to act as the bridge.
This bridge would use a webhook or regularly poll the Wise API for a successful payment or incoming transfer.
Once a successful payment is detected, your script would use the HubSpot Payments API to automatically create a payment record in HubSpot, associating it with the correct contact, company, and deal using properties like hs_customer_email and hs_reference_number.
This method is both reliable and cheap in the long run because it bypasses the volume-based pricing of most third-party integration platforms, giving you direct, real-time control over the exact payment details flowing into your CRM, which is essential for accurate deal management and financial reconciliation.
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