Integration Help
I need help trying to integrate QB, Asana, Hubspot into Gumloop. Are these integrations possible and if so how to do them? I have tried creating custom nodes but they don’t seem to work like how I envisioned them to work
The short answer is:
Yes, these integrations are certainly possible, but to get the exact functionality you need when custom nodes are falling short, a robust, backend approach using the services’ native APIs and webhooks, routed through a tool like Gumloop, offers maximum control and customisation.
Instead of relying solely on Gumloop’s pre-built or simple custom nodes, you can use a combination of QuickBooks API/webhooks, Asana API/webhooks, and HubSpot API/webhooks to send event data directly into Gumloop’s webhook trigger.
You would then process and transform that data within Gumloop using its visual builder or further custom nodes, and either use its built-in integration nodes or Gumloop’s own API/webhooks to send the final, transformed data where it needs to go, thus creating a seamless, event-driven, three-way sync.
The long answer is:
Since you’re already in Gumloop and finding that custom nodes are not achieving the exact vision for your QuickBooks, Asana, and HubSpot integration, a fantastic and cost-effective solution is to leverage the native webhook and API capabilities of all three external services, using Gumloop as the central orchestration engine.
This bypasses the limitations of simple custom nodes by treating Gumloop’s Webhook feature as the starting point for your flows.
QuickBooks, Asana, and HubSpot all offer powerful APIs and, crucially, webhooks.
Webhooks are automated messages sent from an app when a specific event occurs, such as a new invoice in QuickBooks or a task completion in Asana.
Instead of constantly checking (polling) for new data, the service instantly pushes the data to a specified URL.
You can configure a flow in Gumloop to start with a Webhook trigger, which generates a unique URL.
You would then go into QuickBooks, Asana, and HubSpot and set up their native webhooks to send event data to that specific Gumloop URL.
This means as soon as a relevant event happens in any of those three apps, Gumloop instantly receives the raw data as a webhook payload.
This is an event-driven architecture that is highly efficient and scalable.
Once the data is in Gumloop, you can use its powerful nodes to parse, clean, transform, and enrich the data.
This is where the custom logic you envisioned comes to life.
For instance, a QuickBooks webhook payload indicating a paid invoice comes in, a Gumloop flow receives it, parses the customer ID, looks up the corresponding deal in HubSpot using a HubSpot integration node, and finally creates a “Post-Sale Follow-up” task in Asana using an Asana node.
For scenarios requiring client-side tracking before data hits your backend systems, like a new user sign-up triggering an invoice creation, you can implement Google Tag Manager (GTM) to collect user events.
GTM sends client-side data to a server-side tagging solution like Stape or your own Google Cloud Platform environment.
These server-side environments can then use an outbound call to trigger the Gumloop flow via a different Webhook or even directly via the Gumloop API/webhooks, passing enriched and transformed data ready for processing.
Using a server-side setup like Stape is often cheaper and more reliable than many third-party integration tools, as you control the payload and only pay for the infrastructure you use.
This multi-faceted approach, using API and webhooks from all services in conjunction with Gumloop’s Webhook trigger, custom nodes for complex logic, and potentially GTM/Stape for client-side event ingestion, creates a highly scalable, real-time, and inexpensive integration solution that gives you granular control over every data point without being locked into the limitations of pre-built connector nodes.
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